We’ve all been there…

You’ve received an invitation to a job interview, but panic has set in about what to wear. What is the company dress code? Will I look overdressed… or under-dressed? HELP!

Keep calm! clockworkTalent’s digital marketing recruiters are here to help with tips and tricks for all aspects of your interview outfit, including:

Before deciding what to wear, keep in mind that every business is different. In the digital marketing industry, work attire regulations can vary massively depending on the employer and sector. 

Unsure of the company’s dress codes that you are interviewing with? 

This is a great chance for you to utilise your recruiter! We’re regularly asked about dress codes, listen to candidates describing their outfit ideas and offer advice. Who knew when starting out in digital marketing recruitment we’d be offering over the phone fashion advice?

Hairstyles for Digital marketing job interviews

Research the company’s policy surrounding hair colour as some businesses don’t like bright, unnatural colours. But no matter the business, hair should be clean & tidy for a job interview. 

Beards should be tidy and again, for some businesses, a clean shave could be the way to go!

Your make-up should be minimal and natural, keep that gold glitter dust for Saturday night. If your nails are painted, ensure they aren’t chipped! 

what make up should i wear to a job interview?

Choose an outfit you feel comfortable in, by this, I don’t mean your ‘slouch around the house pyjama bottoms.’ Even if you know the office dress code is casual, you should always aim to be the best-dressed person in the room.

Men, you can’t go wrong with a smart pair of trousers and a well-fitting shirt. While women have it slightly harder simply because of the sheer amount of choice, the same advice can be taken. A smart, ironed blouse with well-fitted trousers or skirt is a versatile outfit for many industry sectors. You could add a tie or well-fitting suit jacket for more corporate businesses.

Make sure your shoes are polished and comfortable to walk in, there is nothing worse than wincing through blister pain when you are trying to impress! Super high heels & trainers are a general no go. 

Job interview accessories 

  • Take a bag to carry extra copies of your CV and a notebook
  • Wear minimal jewellery. Unusual or multiple piercing policies vary from business to business

The great tattoo taboo

Even though tattoos are increasing in popularity, around 40% of Millennials have at least 1, the debate surrounding tattoos in the workplace is ongoing.

Some sectors embrace it. While others refuse to employ anyone that cannot cover them. It generally comes down to individual employers.

The digital marketing industry is full of creatives, working in varied businesses and they usually embrace body art and creative style. 

should i hide my tattoos in a job interviews

Don’t change who you are

If you do have an extreme haircut, tattoos or piercings, a business with rules against these things might just simply not be suited to you. Think about the type of company you wish to be part of before changing how you look to fit a dress code.

Interview clothing etiquette 

Upon a discussion we had just recently, we’ve seen interview etiquette can be affected greatly by the choice of clothing.

For example, don’t change your shoes in front of the interviewer as soon as the interview is over, wait until you are at least 5 minutes away. Please! 

Do ask to remove your jacket if it’s hot, turn your phone off and there is really no need to go on and on about how much you like the interviewer’s handbag!

Be aware of your interview etiquette & don’t allow your clothes to let you down. We have a Pinterest board dedicated to this fashion conundrum which will help you visualise the perfect digital marketing job interview outfit.

Digital marketing job interview don’ts 

DON’T wear logos, political badges or fabrics that could cause offence. Missing out on your dream job because you offended the interviewer with your fur coat would be a huge waste of your talent.

DON’T try to be memorable by wearing a statement outfit. You’ll most likely end up being remembered for the wrong reasons.

DON’T assume you know the dress codes of the company you are interviewing with. If you get it wrong it could cost you the job, so ask your contact at clockworkTalent for advice!

DON’T leave the house without an umbrella. i.e be prepared for anything on the journey to the interview.

DON’T wear a hat indoors. Many people have traditional views of not wearing hats indoors. Even if the company is young and creative, don’t risk the interview for a fashion statement. 

DON’T constantly play with your hair. This can be very distracting for interviewers and could display a lack of interest form you. 

So, What should I wear to my digital marketing job interview? 

The outfit you choose could make or break a job interview. Even before you sit down, the employer has already formed an opinion of you. It’s important that everything down to your shoes, tattoos and facial hair are up to the employer’s dress code standards. Ensure you feel comfortable but always aim to be the best-dressed person in the room.


If you need any help with getting a digital marketing interview or have questions about what to wear to one, you can get in touch with our Recruitment Specialists.